Bentley is an automobile brand that focuses on luxury, elite design and a vehicle that stands apart from all its big time competitors. They have an existing audience who are willing to pay and the brand wants to make sure they don’t just tag an electric sticker on any of their existing models.
“We are happy to have brought out the Bentley Bentayga hybrid vehicle at the Geneva Motor Show 2018. However, the all-electric car is an entirely new segment that needs lots of attention, preparation and how we are going to present the vehicle. It also needs to be decided whether we will go with a new model or develop a design that can accommodate the battery. The car should deliver distance coverage so that people don’t have to think twice about recharging it on their way because driving range matters,” commented the company’s current boss Adrian Hallmark.
Bentley is keen on making sure the first ever electric car that they bring into the market lives up to the brand image they have meticulously built over the decades. The company’s engineers are looking at existing Volkswagen models so as to make use of the models, powertrains and the space available to pack in solid state batteries to make them future proof.
Hallmark in his statement further added that electric cars need little space for engine and the rest can also be used to provide maximum comfort for the travelers. Taking all these aspects into account, Bentley will work on an all-electric vehicle which will possibly see its launch in 2025.
Meanwhile, the automobile firm will launch a plug-in hybrid Flying Spur and an updated variant of the popular Bentley Bentayga to keep patrons happy. They are planning to take their own time in order to come up with an EV that truly makes a difference in the luxury automobile space.